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Use Less Website Design For Use Less SEO Campaigns

November 17, 2017

Introduction:

Hold on! Hold On! That’s not what I meant to say. I know you too may have been deceived by the title. Let me explain the whole idea and help you back on track and that track would be right for sure, I can guarantee you that.

No matter which part of the world it is, if the markets are dynamic in nature, you will need to ensure that you stay on top of the proceedings and do get carried away just because you may be going through added pressures.

7 core pillars of a minimalist, simple and to the point website:

A good example here would be Dubai, a city that never sleeps and markets here are never short of expectations and demands. If operating online here in UAE markets, you simply would need to get hands on website design Dubai oriented solution that are focus on “Less is more” ideology, following are some core areas you must consider before pulling the trigger:

  • Negative Space
  • Vivid and large photography
  • Dramatic Typography
  • Appealing contrast
  • Stupidly easy navigation
  • Harmony that is visual
  • Flat design evolved.

Remember, you simply cannot exaggerate things, falling for anything and everything will not help the cause and things may look cluttered.

Time to market what have been designed:

Once you are certain that you have got one of the easiest most website that is friendly to all, you will need to apply the same “use less” approach, it would be better if you can find a reliable, up-to-date and experienced SEO company Dubai that can help you in crossing this tricky bridge in a safe and sound passion.

Ok, let me clear it, when I say “use less” it is to nothing much but to create that hype that will push you towards the reading zones.

Because we at times tend to miss out on the necessary information just because we skip the reading phase, remember, there is nothing like the joy of carrying out a highly sensitive task in a known passion.

SEO tips that simply cannot be skipped!

  • Further prominence will be gained by social content, work on it.
  • Don’t ignore the significance of videos, they are here to rule!
  • Mobile optimization has become ever so important and crucial.
  • Don’t tell me you still are skipping the idea of voice search function!
  • Better and bigger content aggregation is on its way.
  • Mobile apps craze, up – up and away, not coming down!
  • Local SEO to become further dominant!

Finishing Lines:

Anything apart from that will come under the umbrella of exaggeration. Avoid it and stick to the basics, the future will belong you and you will find it easy to improve growth and conversion graph. Anything apart from that would be classified by me as “fables”.

 

Search Engine Optimization Is Lifeline For Small Businesses

November 7, 2017

The enigmatic world of online marketing:

The scope and potential of online business is no more a hidden fact. Businesses are realizing the need to devise robust platforms for customer engagement. This is a war. Seriously every business wants to land on the first page of Google. Why is that? Because if you don’t then your impression is lost somewhere.

The customer is seeking for relevant information for their problem. Keyword search is something that helps the business to leverage its visibility. In case you are running a small to medium sized business then the value of optimization is second to none. There is always something new to learn about the customer segments.

Big opportunity for small business:

Entrepreneurs are highly charged individuals but they may lack the experience to start a new venture. It is perfectly alright to make mistakes and learn from them. But every mistake has a cost. In the realm of setting up new venture impending failure is looming around if the resources are not diligently allocated. How people interact in the virtual medium is an important area that entrepreneurs must understand.

Search Engine optimization has blossomed as a distinctive sphere of influence for the marketers. But it is just a tool; eventually you have to devise a dedicated plan to accumulate the best out of it. For entrepreneurs the foremost desire is business visibility. How frequently do you appear on the initial page of search engine?

Imagine people search for information using differentiated keywords; each time they look for something the name of your business is shown. You cannot possibly believe how much value is added to your business presence. The level of engagement is probably the start of a long term relationship. How efficiently do you foster relationship with the customer segments?  You must be obsessed with the visitors, any idea why? Google is passionate about knowing how frequently people visit a particular website. Being part of a business fraternity is never stress-free. For small business laidback approach may be detrimental. SEO can make the small business tough and independent.

Content will always rule the roost no matter what:

The different mediums utilized for content must be engaging since online medium will punish your inconsistencies. As an entrepreneur the benefits of SEO can be truly amazing. But the quality must be intact. SEO is not a routine procedure that must be followed. It should be a source of stimulating the customers to call to action. Cheap techniques will produce cheap results, entrepreneurs must be aware of it.

An efficiently deployed SEO procedure is all likely to provide better visibility and even out the competition. A new business can never dream of competing against the established players. In effect SEO is a strategy that is employed in the long run. Many small business have limited resources to promote their brand. SEO is the bridge that can connect the business with the prospective customer segments. Your patience will be tested. No matter at least the return on investment is going to be firm.

Every move must make some contribution:

With changing times the priorities of customers have changed. This changing landscape has ushered a wave of online businesses. Yours is one of them. But notice not every business succeed. There could be variety of aspects. One main reason that I envisage is the inability of the business to be accessible to people. You guessed me right. The business is not appropriately connecting its unique value proposition with what the customers’ inquiries. How can you perceive and discover the optimization process is the launching pad for devising an efficient digital strategy.

SEO services Dubai approve the continuity of connectivity that online businesses must adhere to. What is important to envisage is whether the business qualify as reliable or not? Massive revenues are waiting to be tapped in. Do you have what it takes to unlock the potential of online business? All you need to do is consistently connect with customers through content that is notable.

SEO can serve as a driving force to make your brand a powerhouse. There was never an effortless way of promoting the essence of business. Fortunately you have one now in the form of search engine optimization. If visitors like the way you engage brace for more in future. The specialist support and control required in maintaining an online relationship with customer will determine how you will perform in the future.

Why SEO Strategy Is Important For Your Business?

September 26, 2017

SEO is the methodology to increase your website’s organic search engine results to increase the relevant traffic to your website. By bringing increased organic and relevant traffic to your website, you can increase your sales. In the online business market, it is really important to organize a proper SEO strategy to become successful and beat your competitors.

There are a lot of benefits a proper SEO strategy could provide you. The final benefit you get from this approach is, “Profit”. In Dubai, you can find many firms offering services for search engine optimization. So to achieve worthwhile, long-lasting benefits with proper strategy you can opt service of the SEO services Dubai.

Increase Quality Traffic:

A proper search engine optimization strategy helps you increase quality traffic to your website. In the online business market, the traffic to your site is what matters the most. So ultimately with proper strategy and approach you could achieve the goal of maximum, quality and relevant traffic to your site.

Beat The Competitors:

You have thousands of competitors in the online market. That’s why, it is difficult to achieve certain goals and targets that you might have been aiming for initially. To get to the top in the search engine results, you must organize a proper search engine optimization strategy.

Increase Your Sales:

With a proper SEO strategy you are able to get a high percentage of relevant traffic to your website. Receiving high percentage of relevant traffic means, you would be able to increase your sales as well.

Increase in Profits:

The increase in sales eventually becomes a reason of increased profits. Once you start selling more, you start earning more revenues, means you begin to significantly increase your profits as well.

Brand Identity:

When your website is in the top searches on the search engines. The audiences come to know about your business and its services. With the passage of time when more and more people keep viewing it in the top searches, it starts establishing your brand identity. Hence, your business gradually starts getting recognized as a brand which is a great value for you.

Conclusion:

The SEO strategy is really important for the sake of a business success. In the online business market, you can’t reach the height of success without search engine optimization. Even for the sake of corporate identity Dubai and in other territories of the UAE, a properly organized SEO strategy for the businesses could be of hugely worthwhile for them.

How To Convert Your Ecommerce Store Into A Well-Known Brand?

August 24, 2017

In the last decade, the ecommerce business has been able to flourish a lot. Copycatting each other, the development of the stores kept on increasing and expanding. Thus, now we can witness that there are hundreds of online ecommerce stores. Some of them are big and some are the smaller ones. As far as the popularity is concerned, there are only some of them which are the well-known ones.

The ecommerce solutions have also expanded a lot with the passage of time. These stores could be set up using WordPress, WooCommerce, and BigCommerce etc. There are numerous companies offering affordable ecommerce solutions Dubai and around the UAE. But to be successful in this niche one must make convert his store into a brand. Following are some of the strategies to convert your store into a well-known brand.

Serve Your Customers Better:

Whether someone wants to convert his store into a brand or not, it should always be the most important priority to serve the customers better. Provide them top-notch services and respect their queries. This is the basic principle which must be followed to take a step forward towards to convert your store into a well-recognized brand.

Sharing Your Story:

The “About Me” or “About Us” section of your website could be something adding value to your reputation. It gives your customers a better feeling to know about you and how you started this store. This build the reputation of your store to gradually convert it into a brand.

Never Over Promise:

Over promising could be hazardous for the cause of your company’s reputation. Never overpromise, try to keep promises to such extent which you could fulfill with 100% assurance. One of the well-known branding agency called Branding Agency Dubai also emphasizes on avoiding the over-promising behavior.

Get Feedback:

Must take the feedback of your customers about the products they purchased from your store. There must be a section where they could add reviews and ratings, so the other customers could see it. Also on the basis of those comments you would be able to either improve or enhance the quality of your services even further.

Last Word:

In this era of extreme competition where the big ecommerce giants are all around you, it is important to take the matter of branding your store seriously. That’s the only way you are going to survive and succeed. Otherwise, you wouldn’t be able to make a significant impact and that would become seriously hazardous for the cause of your store.

Typography And Website Design Made For Each Other

August 17, 2017

Introduction:

Flatter designs became further flatter after their re-birth back in 2014-15. This makeshift can be classified as the core resource for deriving the attention of experts further toward elements like typography and minimalism in the modern trends for website designing.

Today, one may come across five very common and highly used typography trends, such as:

  1. Artistic Fonts
  2. Images with superimposed typography
  3. Typefaces that are creatively used but by keeping the simplicity intact.
  4. Custom typefaces
  5. Extreme variation in size, i.e. it can be too big or too small depending on the design type.

Although one may in most cases find out that all the styles stated above are actually not utilized in lone passion, i.e. the trends utilised more in a combined passion.

What are the trends for Dubai Website Design like?

Situation here in UAE markets is not different. The developed and highly demanding nature helps it to secure a dominating position all the time.

Moving further and focus more on typographies in a continued passion, things are more of less the same here in UAE.

Extreme size:

  • One can control the influence level with ease with the help of font sizes. Trends today are for the most part floating around extreme sizes, i.e. both small and large.

Large Fonts:

They help in creating an assertive and powerful environment when it comes to broadcast the message in a unique and appealing passion.

Trends followed and associated with larger typographies float around the following guidelines:

  • Fonts that are larger than 85 Pixels
  • Extremely think strokes are applied or usually Caps (capital letters)
  • Weight and other associated elements are further focused when compared to other screen elements.

Professional web development Dubai oriented solution providers focuses on all the above approaches very closely. Other types that are considered by them are:

  • Smaller fonts
  • Superimposed with images
  • Smart and appealing utilization of plain typefaces
  • Typefaces that custom in nature
  • Fonts that are artistic

To make the most out of all the efforts made by them, they apply unique combining techniques, so that the images and typefaces used by them can easily correspond with each other. This approach helps them in broadcasting a strong message about all the products and services that are offered on one’s website.

Final Words:

Developers and designers today work in a close collaboration in order to ensure that they are on the same page when it comes to the intended ultimate results. The success however lies in efforts made by one as an entrepreneur while hunting for the right and proficient solution providers in the said domains.

Shopping Now And Then: A Look Decades

July 11, 2017

Why do kids growing up in the 80’s or 90’s remember things so differently than kids who were born in the millennium? For example, me as a 90’s kid, remembers that whenever I had to buy something locally or from abroad, the maximum I did was go through a catalogue and order it through mail. Otherwise, you would go out to shops and buy things. This would be a very time consuming activity and entire evenings had to be devoted to it. Rituals such as back to school shopping or say, Eid shopping would be exciting excursions with parents. However, after the millennium our lives changed significantly. Due to the advancement of technology and the internet, access to knowledge increased, things started becoming more and more urbanized and certain things such as shopping changed meaning forever.

Ecommerce Solutions Dubai

Now shopping is a whole new experience. If today I want to buy something from abroad, I go through a catalogue or their webpage but it’s all done online. I look through things and order them and pay for them online. This is the era of a new economy, known as e-commerce and it functions on different principles. How has it emerged? It came to life due to advancements in technology and the ever present quest for convenience. How did it work so well? It aims to provide all customers with an almost real life shopping experience minus the hassle of actually going to malls. It works on a 24/7 principle so you can shop at any time of the day or night, whenever you are actually free. But there are still certain things that made this work and for this purpose ecommerce solutions Dubai are sought after.

Firms that specialize in ecommerce help you figure out how to actually get started online and guide you through the important bits. For example, a very important part of websites is that the design has to be good. This includes the speed at which it works, how user friendly it is, what the navigation is like and if users are able to complete tasks on it or not. Ecommerce solutions Dubai helps you narrow down your focus as to what you want to do with your company and how to best express it. They say you only survive if you adapt to changing times. Well it is very true; in this rapidly changing environment survival of the fittest is the only way. 

The Hot And Cold Trends In 2017 Used By Web Development Companies In Dubai

July 8, 2017

If you are hunting for the right solution providers with all your online presence needs in the form of a stunning website, you will need to make sure that you are well aware of the ongoing and upcoming trends that are going to dominate this niche.

Web Development Companies in Dubai

Because you are operating in one of the world’s robust city, i.e. Dubai, your job is cut out simply and in a straightforward passion. You simply cannot afford to tamper with your business’s future by falling for fluked, weak or unreliable resources. There are many web development companies in Dubai that are ready to take you by surprise with their high-end skills and approach towards deliverance.

You will find them with ease by going for any online survey and you can do that in your spare time from the comfort of your home. At the moment will look at what’s hot, what’s not scenario so as to provide you with an insight of the right trends. This will definitely help you in making the most out of your website development goals:

What’s Hot

What’s Not

Pre-Processors

Full language Stacks

Docker

Hypervisors

JS MV* Frameworks

JS files

CSS Frameworks

Generic CSS

Video Tags

Static Tags

Big Data – Analysis without Hadoop

Big Data With Hadoop

Spark

Hadoop

AI and Machine learning

Big Data

Robotics

Virtual Things

Single Page web applications

Websites

Mobile web applications

Native Mobile applications

 
Table shared above will enable one to stay within the modern frames and not deviate from what’s on in the world online when it comes to developing a website. As stated earlier that many web development companies in Dubai are up to the set standards and fully capable of providing one with realistic, appealing and lasting solutions. Now that you know about the ongoing and latest trends, you can share your needs with the service providers in more detail and with sheer confidence.

Mobile Web Solutions Dubai; Myth Vs. Reality!

June 23, 2017

Introduction:

The shifts in the world of mobile internet has opened the ways for evolutions and changed the entire approach and ways in which visitors actually are viewing one’s business website. To start with, you will need to consider the very common yet highly critical question that is heard in the modern world of online businesses i.e. is your website responsive in nature, or to make things simpler you may also hear this question in this way; is your website mobile friendly?

Web Solution Dubai

Operators performing actively in this domain in some of the highly poised markets of UAE like Dubai are keen to provide web solutions Dubai oriented practices that are smart enough to cover the needs associated with the online presence of a business from all angles.

A Myth vs. Reality:

  • I own a website: It works on my or anyone’s Smartphones, all they need to do is to zoom in, scroll sideways and find the desired areas or things. You can classify it as mobile friendly simply because it works on smartphones.

This is where many people get things wrong and in a confused passion and as a result it costs their business, clientele and any other associated stakeholders, who may start looking for alternative options.

  • Numbers Don’t Lie; 10 Seconds: Many website owners do not even know the minimum time that they need to engage their visitors before the move out of their website. The website should be multiple devices friendly so that customers can be engaged at least for 10 seconds as this will kill the threat of bounce rate.  Around 46% of visitors are those who will exit your website from the first page.

Such metrics can be improved with the help of expert web solutions Dubai approaches and implementing adequate and relevant mobile web design techniques.

The Closing Lines:

The choices and options out there are way too many, things may not be within one’s reach if one is not blessed with a perfect solution provider in the said domain, therefore, one must ensure a strong backup so as to be able to claim that his/her website too is among the best when it comes to cross browser compatibility and proper functionality on different smart devices that are used today.

Moving on with a casual approach and overlooking such significant factors may not help the cause and one may find it hard to go the distance and progress in the business world satisfactorily. 

6 Considerations For Your Ecommerce Solutions

June 9, 2017

So are you going to start an Ecommerce business that will help you generate handsome amount of money online? If yes, then you must have a feeling of mixture of different emotion including enthusiasm, uneasiness, impatience and a lot more confusion.

There are numerous decisions that the owner has to take while initiating his business. The most crucial decisions out of all are the name selection, destination for hosting and platform selection. Among them, the most confusing decision is the platform selection.

Dubai Ecommerce Solutions

Different solutions providers do exist around the world providing quality services for ecommerce stores. In a highly competitive business environment such as UAE, owners demand for minimal maintenance issues and extreme performance.

That’s where Dubai ecommerce solutions providers come with an innovative idea for the solution and deliver it.

Ecommerce Platform Selection:

As we have mentioned before, this is the most challenging and complicated step of the whole process. Countless options are available online that really make your platform selection as a challenge for you.

In order to help you select the right ecommerce platform for you, we are presenting the best criteria that can narrow down the options list and help you select the best.

Payment Options:

The selected platform must integrate well with the planned payment gateway. The platform must also be capable of supporting your country’s currency.

Design Options:

Countless designs are available online both free and paid. Review the potential cost for paid designs online. Also review the cost of hiring an external designer who can create one for you.

Security:

Security is the measures of protecting your online business against unwelcome situations including cyber-attacks. You must ensure that your platform is PCI compliant or not. It must offer SSL certificate in order to make your transaction secure enough.

Easily Created Content:

The chosen ecommerce platform must meet SEO standards that can allow one to manage new pages, on-page copywriting and other contact forms. Once the website fails to have robust contents, it may suffer not well on Search Engine Result Pages.

Online Support/Documentation:

Although, every platform offers tickets, chat and email support options. However, the one you are going to select must have detailed documentations that can meet your own likings.

Conclusion:

Best ecommerce platforms are those which can provide all-in-one options that equally beneficiate the business owners and consumers. Most of Dubai ecommerce solutions providers deliver a ground-breaking idea as the required ecommerce platform. Such delivery is usually performed once the owners look for extreme performance and less maintenance cost.

See Also:

How To Choose The Best Website Design Company?

May 26, 2017

Different companies do offer their services for working with clients and help them fulfil their designing needs. Amongst them, good and bad exist as well. Clients are encouraged to evaluate a range of companies and their expertise level to employee the best designer who can understand his business goals and make the required design he exactly want. 

How To Choose The Best Website Design Company

The difference between good and bad designer:

The main difference between good and bad designer is that good designer first understand the requirements of clients and then implement his tools for actual process. On the other hand, bad designers instantly launch a full-scale production without ensuring what they are doing is valid or not.

Speciality of designing companies:

UAE is a well-known business hub where every type of professionals exists related to different industries. The speciality of experienced designers working in different companies focusing on website design Dubai is better evaluated from their designing approach.

Decent designers precede the designing process with an effective methodology in which they can efficiently deal the client requirements and present what they really want. Clients can calculate the expertise level of a designer with his designing approach. The main focus of a best designing methodology includes:

Website Design Dubai

Discover:

Once designer understand the whole of his client’s needs, he perform a thorough research on the latest designing needs for those specific requirements. These efforts identify the essential fillings that must be included in a website to incorporate value for the client and the products and services he offers.

Design:

All of the exposed information that they discover are used in the design phase for additional discovery. The main outcome of design phase includes colour arrangement, images setup, featured lists, site diagram and straight forward content.

Additionally, wireframes and mock-ups are recognized that focus on positioning the website items and physical appearance of it using real colours, images, shading, font colour and size specification respectively. Mock-up is also focusing on producing the graphic elements on a website.

Do It:

In do it stage, designers along with developers focus on actual site creating and coding up. They stay on creating operative and complete website. As they have already understood the whole of his client’s needs, he no more requires talking with the client to ask for additional suggestions.

The Final Word:

In order to gauge a best out of better designing company, clients are encouraged to focus on the expertise level a firm do possess. Most of the companies particularly working for web design Dubai are having their specific strategy that mainly focuses on client requirements in the designing phase.

Once needs and requirements are identified, they can efficiently discover things that make the final product extremely valuable both for clients and consumers.

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